Free tool
U.S. Market Entry Cost Estimator
A fast, directional read on what a first year of selling in the United States actually costs — broken out across setup, fulfillment, advertising, fees, and inventory. Adjust the inputs to see how the numbers move. It is a model, not a quote; a Strategy Assessment rebuilds it precisely for your brand.
Estimated first-year investment
Setup plus one year of operating spend. Excludes the cost of product/inventory (shown separately below).
| Entity, EIN & banking | — |
| Brand Registry & trademark | — |
| Compliance & testing | — |
| Listings & creative | — |
| 3PL onboarding | — |
| Fulfillment & storage | — |
| Advertising | — |
| Marketplace referral fees | — |
| Payment & platform fees | — |
How this is calculated (and where it will be wrong)
This is a directional model built from typical ranges we see, not a quote. It assumes marketplace referral fees near 15%, DTC payment and app costs near 5%, per-unit fulfillment that scales with unit size, advertising set by the intensity you choose, and setup costs that scale with category compliance and SKU count. Contribution margin is revenue minus product cost, fulfillment, advertising, and fees — before overhead and our fees. Your real numbers depend on negotiated rates, category rules, and how you launch. A Strategy Assessment rebuilds this against your actual unit economics.
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Turn this estimate into a real plan
Book a 30-minute Strategy Assessment and we'll rebuild these numbers against your actual margins, category, and goals — and tell you straight whether U.S. entry is worth it.
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